01 — Online growth for contractors

Your waterproofing doesn’t leak. Your business does.

Every night, homeowners in Singapore find a water stain on their ceiling and search for help on their phone. If they can’t find you, they call someone else. We help waterproofing contractors get those calls.

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Book a 30-min free consult

No hard sell. You leave with a clear plan, even if you don’t work with us.

Only for waterproofing Prices in SGD Ready in 14 days
Enquiries by channel
Google Ads
Website
SEO and Maps
Facebook Ads
Social media
Watch — why contractors lose leak jobs1:15
20+Projects delivered
15+Businesses served
S$1.2M+Client revenue generated
02 — One homeowner’s night

Same skill. Same price. Why does the other contractor get the job?

A homeowner in Tampines sees water dripping from the toilet ceiling. The neighbour upstairs says it’s not their problem. Here’s what happens next.

  1. 9:02 pmShe searches “toilet ceiling leak repair” on Google. Three contractors show up with photos and reviews. You’re not one of them.
  2. 9:10 pmShe asks ChatGPT who can fix it without hacking the tiles. It gives three names. Yours isn’t there either.
  3. 9:15 pmShe WhatsApps photos to three contractors. One replies in five minutes with a site inspection slot.
  4. Next morningPU injection, new membrane, ponding test passed, warranty given. A good job, done well. Just not by you.

You didn’t lose that job because of your work. You lost it before anyone saw your work.

03 — The cost of being hard to find

How much is walking away to other contractors?

Move the two sliders with your own numbers. No guessing from us.

S$38,400 every year, going to other contractors because homeowners found them first.
04 — Our services

Everything a waterproofing business needs to grow online.

Five services, run as one system. Take all five, or only the ones you need.

Website design

A fast, mobile-first site that shows your past jobs, warranty and BCA registration, with a button to send leak photos for a quote.

See the website plan

Google Ads

Your name shows up when someone nearby searches “ceiling leak”, with enquiries sent to your WhatsApp.

See the Google Ads plan

Facebook Ads

Ads on Facebook and Instagram that show real repairs and bring enquiries straight to your WhatsApp.

See the Facebook Ads plan

Social media marketing

Regular posts and short videos of real jobs, so homeowners who check your page see an active contractor they can trust.

Search engine optimisation

Higher on Google search and Google Maps in your area, plus clear facts about your company so ChatGPT has a reason to mention you.

Not sure which you need?

We’ll tell you on a free 30-minute call, including which ones you can skip for now.

Book my free 30-min call
05 — What we fix

What we fix, in plain words.

You need homeowners with a leak to find you first, and trust you fast.

No websiteA website that shows your past jobsBefore-and-after photos, your warranty, your BCA registration, and a button to send leak photos for a quotation.
Waiting for referralsAds seen by people with a leak right nowYour name shows up on Google and Facebook when someone nearby searches. Enquiries come to your WhatsApp only.
Hard to find on Google MapsHigher on Google Maps in your areaYour Google profile set up properly, and a review request sent to every happy customer, automatically.
A quiet Facebook pageSocial media that shows you’re busyRegular posts and short videos of real jobs, so your page looks trusted and active.
ChatGPT doesn’t know youA better chance of being named by ChatGPTClear facts about your company online, so it has a reason to mention you.
Missing WhatsApps on siteInstant WhatsApp replyCustomers get a reply in minutes, send photos, and pick a time for site inspection, even while you’re on site.

Nobody can promise ChatGPT will recommend you. We make it more likely.

06 — How it works

Three steps. Then you get back to site work.

  1. 130-min callWe check how homeowners find you today, and who is taking your jobs.
  2. 2Ready in 14 daysWebsite, ads, social media and WhatsApp reply all set up. You keep doing site work.
  3. 3One-page report every monthHow many enquiries came in, what each cost, and how many became jobs.
07 — The free call

What you get on the free call.

30 minutes on Google Meet or WhatsApp video. No slides, no hard sell.

Book my free 30-min call
08 — Our work

Websites we’ve built for waterproofing contractors.

5.0From 20+ client reviews
[Preview site 1]Toilet leak and no-hacking repair, send-photo quotation form
[Preview site 2]Rooftop and balcony waterproofing, warranty page, WhatsApp button
“Waterproofing contractors don’t need fancy marketing words. They need their phone to ring with real leak jobs. That’s the only thing we count.”
Ali · Founder, RainProof Roofing
Website design
“Culmen made our waterproofing website easy to use. Homeowners can find the service they need and see how to request a quote.”
KaiSingapore
Facebook ads
“I’d stop scrolling for these ads myself. Culmen took an everyday problem like a damp wall and made it clear how we could help.”
NoahSingapore
Google Ads
“What I appreciated most was the clarity. Culmen walked me through our Google ads in plain English, and I understood why each search term mattered.”
AmeliaSingapore
09 — Why Culmen

Why waterproofing contractors pick us.

Who they work with
Typical agencyEvery kind of businessCulmen DigitalOnly waterproofing contractors
What they report
Typical agencyLikes, clicks and viewsCulmen DigitalEnquiries and jobs won
Services
Typical agencyOne channel, handed off to othersCulmen DigitalWebsite, ads, social and SEO as one system
When a customer messages
Typical agencyNot their problemCulmen DigitalWhatsApp reply in minutes
Showing up on ChatGPT
Typical agencyRarely offeredCulmen DigitalIncluded
Contract
Typical agency6 to 12 month lock-inCulmen DigitalMonth to month after launch
10 — Our guarantee

Ready in 14 days, or your setup fee back.

Like the warranty you give your customers. If your website, ads and WhatsApp reply aren’t running within 14 days, you get the full setup fee back.

11 — FAQ

Questions contractors ask us.

Do I need all five services?

No. We recommend only what fits your area, your budget and how many jobs your team can take. Often the best start is a website and Google Ads, and we add the rest when it makes sense.

I’m busy on site. How much of my time does this take?

About one hour in the first week to send us photos of past jobs and your details. After that, 15 minutes a month to read the report.

Can I use a government grant (PSG or EDGE)?

We’re not a grant vendor. But our full price is lower than most grant packages after the subsidy, and there’s no form-filling or waiting for approval. We’ll compare the numbers with you on the call.

You’re not in Singapore. Is that a problem?

We work on Singapore hours, use a Singapore WhatsApp number and meet on video. Lower office costs mean a lower price for you.

Can you promise ChatGPT will recommend me?

No one can honestly promise that. We put clear, correct facts about your company online, which gives ChatGPT and Google more reasons to mention you.

How much do I need to spend on ads?

It depends on your area and how many jobs your team can handle. We’ll give you a clear range on the call, and you always control the budget.

I already have a website. Is this still useful?

Yes. We’ll check it on the call and tell you honestly whether to improve it or replace it.

12 — Your free call

Tonight, someone near you will find a leak. Make sure they find you too.

30 minutes. Your numbers. A clear plan.

Book my free 30-min call
Call +65 [XXXX XXXX]

We take only a few new contractors each month.

Book free 30-min call